VISIONARY INTERVIEW | MATT GOSSER | NOVEMBER 2008
transforming fear | innovating vision
| REBORN
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HOME | ABOUT REBORN and NOELLE LORRAINE WILLIAMS | VISIONARY INTERVIEWS | PROJECTS AND EVENTS | CONTACT
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POWER TO THE PEOPLE | VISIONARY |11|2009
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| The Westinghouse Project | Gallery Entry| Copyright Matt Gosser | 2008
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Most fascinating about Matt Gosser’s Ar+chaeology work is that it reveals him to be profoundly imaginative and courageous.
Foraging in abandoned buildings, recreating parts into 12 foot tall machine sculptures and galvanizing art shows with dozens of other artists utilizing materials of intricate detail and historical beauty is the cornerstone of his practice.
Gosser’s work fosters a popular engagement of people (students, artists, community members, and politicians) into re - envisioning how we imagine and value abandoned landmarks where we live and work.
Exploring, documenting and preserving in cities including
VISIONARY presents Matt Gosser’s Ar+chaeology The Westinghouse Project.
- Noelle Lorraine Williams | VISIONARY | A REBORN project.
The Westinghouse Project 10/11/2008 – 11/29/2008
NJ
FILM SCREENING 10|25|2008
UPCOMING EVENTS
The Red Badge of Courage Opening 10/26/2008
570 Broad Street 9th Floor
www.newarkarts.org
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POWER TO THE PEOPLE | MATT GOSSER |
The Westinghouse Project
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| Matt Gosser is remixing our architectural memories.
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"...our past is too important to forget. We come from a very proud industrial heritage
that valued ingenuity and efficiency. [It's what sets] us apart as a
world leader. The problems that face us today will require us to
re-learn those traits in order to survive." - Matt Gosser
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This interview took place by e-mail October 2008.
However, with the
downturn of many of these cities there seems to be limited preservation
of this past and the existing architecture. Though several projects
exist including the Museum of Contemporary Art Detroit MOCAD (a converted former auto dealership) and Jersey City Museum (a
former post office warehouse) these areas not only suffer from an
economic depression but a visual one as well that affects the spirit of
the people who inhabit (temporarily and permanently) these spaces.
NOELLE LORRAINE WILLIAMS |What
is the spiritual and emotional value of a building to a community? For
example the buildings that you have chosen as apart of Ar+chaeology include
a beer factory (Pabst Brewery) and a prison. How does preservation of
these particular sites contribute to our communal development? What
aesthetic values does it validate? For
those that don't work there but live in the neighborhood, the building
can represent productivity, prosperity, calamity, a nuisance, etc.
depending on what particular experiences they've had with that
building. When a company goes under and the building becomes vacant,
usually the neighborhood views what's left as an eyesore and a
dangerous place. That's because delinquents, [prostitution], addicts,
gang members and the homeless tend to occupy the insides. For
the rest of the population, the building can serve as a representation
of the city - in good times and bad. The image of the bottle on top of
the Pabst brewery served as a landmark to millions of people over
decades... mostly in a positive way. When it was gone, people really
missed it.
As far as memory goes, our past is too important to forget. We come from a very proud industrial heritage
that valued ingenuity and efficiency. [It's what sets] us apart as a
world leader. The problems that face us today will require us to
re-learn those traits in order to survive. About Ar+chaeology ____________________________________________________________________________________ ____________________________________________________________________________________ Les Ayre, Jeanne Brasile, Phillip Buehler, Ada Caro, Jessica Dalrymple, Kevin Darmanie,
MATT GOSSER | Buildings
can have a multitude of meanings to the citizens of a city. For those
that work there, it can signify there livelihood, or the taking away of
their livelihood if they get laid off (as in the Pabst brewery). If
they enjoy their work it can conjure good memories... bad if they hate
their job. A person's workplace is often seen as an extended family -
especially if they've worked there for decades. And that feeling can
extend to the worker's real family and the association they have with
that company and/or building.
The real question is, do we leave abandoned buildings alone, tear them
down to make something new or do we renovate them? Sometimes you may
want to tear down completely - especially if there are overwhelmingly
bad connotations associated with a building (but that's rare). What's
preferable is to find a new use for that building. From a materials
and environmental standpoint, that makes a lot of sense. From a
historic perspective, a city should embrace its past - making every
attempt to preserve the character of its infrastructure. Chances are
something culturally or historically significant can be associated with
a city's older buildings. In addition, the craftsmanship and materials
of structures made 100 years ago are extremely hard to duplicate in
today's building industry. The last alternative, to leave abandoned
buildings alone, is fine as long as they don't pose a danger to the
public. Urban explorers
and artists can take their chances in there and hopefully produce a
body of work that can either help preservation efforts or increase
public appreciation for our disappearing heritage.
NOELLE LORRAINE WILLIAMS | With
time the industrial boom and prosperity seem like a mythic past - some
distant memory of stability and prosperity. What has been your
response from community members who have worked in or interacted with
these sites been like?
MATT GOSSER |Some
think the past should be left in the past, others think an appreciation
of the past should be nurtured. Most community members that I have
talked to think my efforts are a positive influence on the greater
community.
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"The
end result however, is usually the same - an exhibition filled with
many different artists expressing through their own unique
language/vision their experience with one particular building." - Matt Gosser
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NOELLE LORRAINE WILLIAMS|
In what ways do you feel that you are expanding on and transforming how
artists work with found objects? How do community members perceive the
art?
MATT GOSSER |The
difference between what I do and found-object art is the importance
placed on where the objects are found. It's all about the building -
exploring the building, documenting the building, salvaging artifacts
from the building, and then cleaning and making art out of those
artifacts. The artists that I try to get involved in these Ar+chaeology exhibits
partake in as many of these activities as they can. I try to get them
to visit the sites by giving tours but really want them to go explore
on their own- forming their own impressions of the building and then
documenting or scavenging how they feel fit. Others start later in the
process; receiving extra artifacts that I've already taken out of the
building and cleaned. The end result however, is usually the same - an
exhibition filled with many different artists expressing through their
own unique language/vision their experience with one particular
building. And that really ties the exhibition together without
producing a bunch of identical artwork.
NOELLE LORRAINE WILLIAMS | What is your vision for Ar+chaeology and these projects? What do you hope to see transformed within these realms? How does memory function within the trajectory of your work?
MATT GOSSER |I
try to increase public awareness of our common architectural/industrial
heritage that is, unfortunately, vanishing every year. That includes
the residents of
Ar+chaeology
is a combination of found object art, urban exploration and historic
preservation. Instead of buying raw materials from a store, some
artists use objects they find as a way to conserve resources and create
unique works of art. The key difference between found-object art and
Ar+chaeology lies in the emphasis placed on where the objects were
found. Ar+chaeology explore abandoned, culturally significant places
searching for objects to represent that site. These artifacts are
extracted, cleaned and converted into artwork meant to promote a
broader appreciation of that site. In this respect, Ar+chaeology can be
thought of as historic preservation with artistic license. Especially
in cases where the site is facing rapid deterioration via natural
elements or the wrecking ball, Ar+chaeology is the last line of
defense- providing new life to abandoned objects and new meaning to the places they came from.
Links
Matt Gosser
www.gosser.info
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The Westinghouse Project
Participating Artists
Andrew Demirjian, Anne Dushanko-Dobek, Raeford Dwyer, Rachel Ehrgood,
Chris Funkhouser, Seth Goodwin, Matthew Gosser, Carlo Grassini, Leslie Granda Hill,
William Kerr, Robert Lach, Felipe Londono, Eleonora Luongo, Rebecca Major,
Maria Mijares, Linda Morgan, Beth Ann Morrison, Marco Munoz, Sara Nordstrom,
Kathryn Okeson, William Randolph Oliwa, Alexandra Pacula, Holli Schorno,
Adejoke Tugbiyele Sedita, David Smith, Jacqueline Smith, William Smith,
Joan Sonnenfeld, Susan Stair, Charlee Swanson, Tamas Szalczer, Amanda Thackray,
Cindy Tower, Pete Tuomey, Katalin Vilim, Joe Waks, Ernest Shukara Walker, Anker West,
Troy West, Polina Zaitseva


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